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Defining Second-Party Data in the Era of Consent

Mar 23, 2021 - 25 min

Episode Summary

Vihan Sharma, Managing Director, Europe, LiveRamp, and Bruce Biegel, Senior Managing Partner, Winterberry Group, discuss the state of second-party partnerships and how companies can set themselves up to use data partnerships to deliver better customer experiences. To learn more about how to jump-start a data collaboration strategy, register for our webinar.

About the Hosts

Daniella Harkins

SVP, Commercial Strategy and Excellence


Daniella Harkins is SVP, Commercial Strategy and Excellence at LiveRamp (NYSE: RAMP), the leading data connectivity platform, where she works cross-functionally to drive the structure and transformation of the commercial team. A passionate industry voice, Harkins is a member of the All Raise Visionary Voices, a partner and frequent podcast guest of social good platform Givsly, and an experienced speaker across various platforms—including New York Advertising Week. Her passion and curiosity have earned her recognition as Female Business Executive of the Year for Women in Business in 2017. She has been featured in esteemed industry publications, including Business Insider, Beet.TV, MediaPost, and ClickZ, among others.

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